Chelle Destefano and the Business of Art

Chelle Destefano is an internationally-renowned Deaf artist based in Melbourne (and second place winner in our 2018 Deaf Art Show!). Deaf Services recently provided funding support through The Deaf Lottery for Chelle to attend The Business of Art, a conference on the Gold Coast providing working artists with information on business, promotion and marketing skills. We caught up with Chelle to find out how it went.



Pictured: Participants and speakers at The Business of Art Conference


How was the conference?

Fantastic! The conference, organised by Art Lovers Australia, was a great experience with the presence of well-known international Arts marketing guru Cory Huff, who runs the website The Abundant Artist, and Emma Hannigan, a fabulous international journalist and storyteller!

We also got to listen to five talented successful artists (Ian Tremewen, Jeska Valk, Johanna Nulley, Amica Whincop and Maggi McDonald) talk about their arts practice and how they became successful. 

I feel very fortunate to have met them, as well as the many awesome artists who attended the conference.



Pictured: Chelle and Cory Huff | A panel discussion being interpreted into Auslan


What did you learn?

The conference was very valuable and I learnt plenty of ideas and tips about growing my arts business and success. I learnt how to approach the media to share news of an art project and in particular the personal side of the story.

I was also given exciting ideas for my upcoming projects, including one I am doing about Deaf history and my history as a Deaf child. Also, I will be recording an interview with Emma Hannigan. 



Pictured: An Auslan Connections interpreter interpreting a conference panel discussion.


Was the conference accessible?

I was fortunate to have the presence of two fantastic Queensland-based Auslan interpreters from Auslan Connections who were top-notch in interpreting for me everything spoken at the conference. Thank you Deaf Services for all your support!



Pictured: Details from Chelle's Bushfire 2009 series.


You can find out more about Chelle and her art by visiting her website, or her profiles on Facebook, Twitter and Instagram.

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